Wednesday, August 8, 2012

Microchip signs global deal with Arrow


Microchip Technology has signed a global distribution deal with Arrow Electronics.
This global agreement includes Microchip’s complete line of 8-bit, 16-bit and 32-bit PIC microcontrollers, analogue and interface semiconductors, wireless solutions, and memory devices, along with related development tools.

Arrow is also a principal distributor for Standard Microsystems Corporation (SMSC) that was recently acquired by Microchip.
“This is a strong addition to our global linecard,” said Jeff Eastman, Arrow's senior v-p of global supplier marketing and asset management.

“Microchip’s resources aid in almost every aspect of a customer’s design, from concept to production,” said Eastman.
“Arrow is already franchised with SMSC products,” said Mitch Little, Microchip’s v-p of worldwide sales and applications. “This partnership is an important part of our ongoing efforts to make it easier for customers to create successful end products.”
Microchip completed the $900m acquisition of  SMSC earlier this month.
“We believe SMSC’s smart mixed-signal connectivity solutions aimed at embedded applications are an ideal complement to Microchip’s embedded control business,” said Steve Sanghi, Microchip’s president and CEO.

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